High Voltage Pole Integration
Construction Owner > PFR Invest, Sociedade de Gestão Urbana E.M.
Project completed in 2011
The project consisted of integrating the base of one of the existing high voltage poles in the area where the future business center will be located.
The scale of the object and great visual exposure resulting from its location in a central area of pole 5 makes any effort at integration through vegetation useless.
For this reason, it was decided to assume the presence of the built volume, transforming it into an icon of the business culture that we intend to promote in this industrial area. The proposal intended to take advantage of the elevations to transmit a strong message that encourages the creative and innovative spirit, exploring the relationship with the theme of energy.